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Luisa G.
UX Designer

Figma
Amazon Aws
Bio

Product Designer with extensive expertise in UX/UI Design, Product Design, and User Research. Proficient in Figma prototyping, wireframing, and utilizing Adobe Creative Cloud tools, including Illustrator. Demonstrates a strong foundation in Design Thinking, User Testing, and developing Design Systems. Experienced in designing and prototyping for various digital platforms, including websites, e-commerce solutions, and internal systems.

  • Lead UX/UI Designer
    9/1/2022 - Present

    In the role of Product Designer and Lead UX/UI Designer within an American team of seven, developed proficiency in creating Figma wireframes, building interactive prototypes, and designing visually appealing interfaces. Experience includes designing e-commerce websites and internal ERP systems, conducting comprehensive user research using techniques such as interviews and usability testing. Played a pivotal role in the professional development of both the company website and internal systems, ensuring a user-centered design approach in an international context.

    Defined design strategies to meet user needs and expectations, and developed design guidelines and visual standards to maintain consistency and brand identity across all products and services. Conducted thorough user research, competitive analysis, and usability evaluations to inform and guide design decisions. Collaboration with internal and external stakeholders was key to understanding and incorporating their needs into the development of user-centered digital interfaces. Applied best practices of UX/UI design to ensure an intuitive and engaging user experience, enhancing overall user satisfaction.

  • UX/UI Designer
    10/1/2021 - 7/1/2022

    As a UX/UI Designer, expertise was developed in creating Figma wireframes, interactive prototypes, and visually appealing designs. Proficiency with Adobe Creative Cloud was achieved, alongside honing user research techniques such as interviews and usability testing. Adopting DesignOps methodologies ensured efficient collaboration and consistency in design processes. Responsibilities included conducting comprehensive user research, competitive analysis, and usability evaluations to ensure user needs and expectations were met. The role involved developing and enhancing user-centered digital interfaces, strategically applying best practices of UX/UI design to deliver superior user experiences.

  • PIBITI Coordinator
    10/1/2020 - 9/1/2021

    Analyzed digital transformation within the context of the 17 Sustainable Development Goals (SDGs) during an undergraduate research project funded by a CNPQ scholarship. Conducted in-depth investigations into the ways digital transformation can influence the attainment of the United Nations SDGs, emphasizing sustainable development. Developed expertise in data analysis and research methodologies, demonstrating the ability to synthesize complex information and propose actionable insights. Utilized various research tools and frameworks to support the investigation, translating findings into comprehensive reports and presentations that highlighted the interplay between technology and sustainable development.

  • Bachelor's Degree in Design at Pontifical Catholic University of Paraná
    2018 - 2022

  • UX/UI Design at Ironhack
    8/1/2022

  • Bulletproof UX/UI at Hotmart
    8/1/2021

  • Creating Successful Logos and Brands at Udemy
    10/1/2020

  • TOEIC® Listening & Reading test at ETS
    8/1/2019

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