Walber R.UX Designer
Skills
Senior UX/UI Design Specialist with 19 years of experience in Digital Interface Design and expertise in coordinating development and web teams. Holds academic credentials including a Bachelor's degree in Graphic Interface Design, a Specialization in Interaction Design, a degree in Information System for Web Design, and Post-Graduate degrees in Web 2.0 - Problem Solving and Information Security. Demonstrates considerable skill in the digital solution design process, with strong emphasis on problem understanding, strategic planning, research, data analysis, prototyping, and seamless integration with developers.
Extensive experience collaborating with various e-Gov agencies and a diverse range of commercial clients, applying advanced methodologies such as Agile, Lean UX based on MVP, and Dual Track Agile. Employs Design Thinking principles specifically targeted at Product Design for digital products and services within e-commerce and fintech industries.
The career portfolio encompasses engagements with notable distance learning programs, technology firms, development squads, fintech payment gateways, and health tech startups, contributing significantly to digital banks, e-commerce platforms, and other major corporate projects.
Senior Service Designer
9/1/2021 - 3/1/2022
Responsible for the strategic and budgetary planning of an e-commerce portal interface, focusing on UI/UX design for high-fidelity mobile applications for both Android and iOS platforms. Conceptualized and created promotional strategies to balance user needs with business and technological requirements. Prioritized themes of accessibility, inclusion, and usability in UX while coordinating tasks. Monitored digital channel issues incorporating 3D resources, and developed comprehensive interfaces for eight websites and three applications using both low-fidelity and high-fidelity mockups to ensure high performance. Conducted analytical and user research, employing Lean UX methodologies.
Demonstrated mastery in using web creation tools such as Adobe Photoshop and Adobe XD, along with prototyping software to create solid online interactions. Utilized hi-fidelity prototyping methods and user interaction designs, integrated A/B testing through Maze web sessions, and applied Design Sprint frameworks. Acquired extensive knowledge of Agile processes, Design Thinking, and UX principles. Gained experience working with three Design Systems, developing seven Service Designs, and implementing eight UX Strategies.Senior Service Designer
4/1/2020 - 2/1/2021
Led the UI/UX Interaction Design for the SysNu product, focusing on enhancing user interface experiences for both web and mobile platforms. Gained extensive experience in Information Architecture and developed sophisticated design solutions using Sass, implemented on the Argile Server (ARG). Created deliverables such as PSD mockups and XD wireframes. Ensured the quality of the project through A/B testing with Smartscreen in an external environment. Utilized a range of low-fi and hi-fi design and prototyping tools, including Adobe PSD, Adobe XD, and Figma. Applied tests using Design Sprint frameworks and possessed knowledge of Agile Processes, Design Thinking, and UX principles. Demonstrated experience with Design Systems, Service Design, and UX Strategy.Mid-Level Service Designer
12/1/2019 - 3/1/2020
Developed comprehensive interfaces for both WebDesign and System Apps, focusing on the creation of digital products with a User-Centered Design approach. Demonstrated the ability to design complete interfaces for online and external clients by conducting thorough research to link user problems and needs to the business impact. Gained substantial experience in Experience Design, encompassing Information Architecture, Usability, and Interaction Design for both web and app contexts.
Key responsibilities included identifying customer/user needs to steer the direction of product development, as well as planning and conducting concept tests, usability tests, and discovery research. Produced a new User Guide for web interaction accessible via the LPR Landing Page. Additionally, applied various design concepts and approaches with a solid foundation in Design Systems and Service Design principles.Mid-Level Service Designer
3/1/2018 - 12/1/2019
Developed complete interfaces for a new design system, taking the lead in UI/UX interaction design for a major banking product. Translated user needs and business objectives into engaging digital product experiences, focusing on experience design elements such as navigation architecture, usability, and interaction design for both web and app platforms. Led the creation of assistive storyboards and high-fidelity prototypes for an advanced app. Collaborated with stakeholders and interdisciplinary teams including UX researchers, content designers, product managers, data analysts, and growth teams to create and migrate new features, ensuring thorough product reviews. Ensured close cooperation with the technology team to monitor deliverables and maintain the quality of proposed solutions.Senior Service Designer
1/1/2018 - 11/1/2019
Demonstrated advanced skills in developing complete interfaces utilizing the Locksat Design System. Managed the consultative and operational services for institutional websites and virtual store projects for the LockSat Tracking client, primarily targeting micro and small businesses. This role involved capturing client briefings and delivering final reports on product design and app development by Full Time. Proven expertise in experience design, encompassing information architecture, heuristic creation, and interaction design for both web and mobile applications. Displayed proficiency as the UI/UX lead for web and mobile app design, engaging in the creation of user experience journeys and flows, as well as designing interfaces and navigable prototypes across varying fidelity levels.
Exhibited an analytical and planning-centric approach with hands-on knowledge of digital solutions such as WordPress, WooCommerce, Loja Integrada, and Tray. Conducted user tests to enhance product experiences across web, SAC, and mobile platforms. Accumulated significant experience in customer service for websites, e-commerce, and online catalogs, particularly with WordPress, WooCommerce, Loja Integrada, Nuvemshop, and Tray.
Postgraduate in Web 2.0 at FGV Online
2008 - 2009Interaction Design at IGTI
2021 - 2022Information Systems at Anhanguera
2010 - 2013Graphic Design Interfaces at Fortium College Brasília
2003 - 2006Industrial Design at University of Brasília
2005 - 2009
Foundations of User Experience (UX) Design Certification 2022 | Online at Coursera Online
4/1/2022
Walber is available for hire
Meet Walber R.
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