Howdy Logo
Image of Ana C.

Ana C.
Product Owner

Sql
Trello
Jira
Bio

Ana Carolina possesses over six years of experience in the e-commerce management field and is currently pursuing a postgraduate degree in Software Architecture and IT Solutions. Throughout her career, she has spent the last three years as a Product Owner, successfully leading innovation and digital commerce projects. Her role has necessitated close collaboration with technical teams, leveraging tools such as Jira and Confluence for project management, and working on Salesforce and SAP cloud initiatives. Additionally, Ana has a solid background in development, further enhancing her expertise in software solutions. Fluent in Portuguese and English, she holds various technical qualifications, including certifications in PO, SCRUM, and IT architecture. Ana’s hands-on experience includes utilizing platforms like VTEX.IO, DBeaver, Trello, Evernote, and Notion, demonstrating a comprehensive, multifaceted skill set in both management and technical domains.

  • Senior Webmaster
    1/1/2023 - Present

    Managed the Ecommerce digital product for the luxury division, overseeing the migration of the website from VTEX platform to Salesforce Commerce Cloud. Handled Ecommerce backlog management and facilitated international meetings focused on feature implementation. Coordinated with development agencies to address bugs and implement improvements. Led the development of strategic roadmaps and managed the Salesforce Commerce Cloud ecommerce system.

  • Product Owner
    4/1/2021 - 1/1/2023

    In the role of Senior Product Owner, demonstrated expertise in overseeing the product and digital projects squad for a major e-commerce website. Successfully migrated the website from the Oracle platform to VTEX.IO, enhancing the site's performance and scalability. Defined strategic roadmaps and monitored demand to ensure alignment with business goals. Conducted thorough analysis of qualitative and quantitative indicators to evaluate product and project performance. Led scrum ceremonies, managing both internal teams and external development agencies to ensure efficient project execution. Skillfully refined and prioritized the backlog, balancing immediate needs with long-term objectives.

  • Technical Consultant
    1/1/2021 - 3/1/2021

    Led the integration, implementation, and monitoring of specialized software within hotel environments. Developed proficiency in property management systems (PMS) such as Opera and OnQ. Utilized APIs for seamless software integration, ensuring interoperability with existing hotel management tools. Employed advanced data analytics tools to monitor software performance and generate valuable insights for operational improvement. Demonstrated expertise in SQL for efficient database management and troubleshooting. Facilitated technical support and training sessions for hotel staff, increasing user adoption and proficiency. Ensured compliance with data security protocols and industry standards. Collaborated with cross-functional teams to tailor software solutions to specific hotel needs, enhancing guest experience and operational efficiency.

  • Sales Executive - Travel
    9/1/2019 - 1/1/2021

    Oversaw and maintained the e-commerce platform for hotels located in southern Brazil. Developed proficiency in managing online booking systems, handling integration with payment gateways, and optimizing user interface for seamless customer experience. Utilized tools and frameworks such as PHP, Laravel, and ReactJS to build and enhance platform functionalities. Demonstrated expertise in database management using MySQL, ensuring data integrity and security. Implemented analytics tools to monitor platform performance and user behavior, using Google Analytics and other tracking tools to inform strategic decisions. Collaborated with cross-functional teams, maintaining high standards of code quality and deployment practices using Git version control. Ensured continuous improvement of the platform through regular updates, bug fixes, and feature enhancements based on user feedback and market trends.

  • Hospitality Management at Federal Institute of Santa Catarina
    2017 - 2019

  • Digital Marketing and E-commerce at Google
    4/1/2023

  • SCRUM Product Owner at Udemy
    3/1/2022

  • ALIGNMENT BETWEEN SALES AND MARKETING at FGV
    7/1/2020

  • Relationship Marketing at ESPM
    7/1/2020

Ana is available for hire

Meet Ana C.
Check icon

All Howdy Candidates are vetted for skills and english proficiency.