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Isabela C.
UX Designer

Adobe XD
Figma
Bio

With seven years of experience in communication, specializing in content production for various platforms and digital products, the expertise includes familiarity with UX routines such as information architecture, interaction design, usability, user research, and wireframing. Additionally, proficiency in developing communication strategies and conducting benchmarking is demonstrated.

  • UX Writer
    11/1/2023 - 2/1/2024

    Developed expertise in writing texts for applications and websites with a strong emphasis on user experience. Collaborated closely with design teams to enhance textual communication effectively. Conducted comprehensive reviews of existing content to improve usability and clarity of information.

  • UX Writer
    11/1/2021 - 10/1/2023

    Implemented, maintained, and improved the TIM IVR voice tone, focusing on the humanization of the IVR persona’s language to optimize customer experience. Designed and analyzed user journeys to identify and execute refinement opportunities. Supported the creation, implementation, and development of textual content for the TIM Cognitive IVR. Conducted curatorship and identified improvements for the TAIS Chatbot project.

  • Editor II
    4/1/2019 - 11/1/2021

    Developed expertise in strategy, planning, production, and revision of content specifically tailored for social networks, including the creation and definition of tone of voice and branding personas. Produced and revised texts for a variety of platforms such as websites, apps, portals, and magazines. Played a key role in the strategic coordination of the Diversity and Inclusion Committee. Offered client service across various sectors, ensuring tailored communication strategies to meet diverse client needs.

  • Communication at UNICAP
    2013 - 2017

  • UX Writing for Chatbots at Smarkio Brasil
    6/1/2021

  • UX Design Bootcamp at IGTI
    7/1/2020

  • Training in UX Writing at Cesar School
    2/1/2020

Isabela is available for hire

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