Raycia L.

Front-end UX Engineer

Web Designer
6/1/2021 - Present

Managed and administered multiple WordPress sites, totaling five in Portuguese and three in English. Created user interfaces for new pages and conducted usability studies to enhance user experience. Performed routine maintenance and managed development environments and servers of the sites. Developed and implemented landing pages using HubSpot. Created website, mobile, and blog banners, as well as visual identities for events and social media posts. Developed solutions using HTML and CSS, and created chatbots to improve user interaction. Demonstrated proficiency in English, chatbot development, CSS, HTML, graphic design, Adobe XD, WordPress design, and WordPress management.

Marketing Analyst/Web Designer
4/1/2017 - 6/1/2021

Developed and executed promotional campaigns for four distinct products, including a Mechanic Course, a Mechanic Support Platform, and two magazines—CAR Magazine and The Mechanic. Oversaw the development and maintenance of websites for these magazines, the mechanic course platform, and the support platform, ensuring optimal user experience through detailed analyses of web channels. Created and implemented user-friendly pages with a focus on User Interface (UI) design. Conducted thorough usability testing to enhance site performance and user satisfaction. Additionally, performed social media analyses to optimize outreach and engagement strategies. Demonstrated expertise in English, the Genesis Framework for WordPress, CSS, HTML, WordPress design, communication, user experience design, and journalism.

Social Media/Web Designer
10/1/2016 - 4/1/2018

Promoted the company's digital marketing sector with a focus on managing the website and all advertisements on social networks and real estate platforms. Oversaw the company's social media presence and visual communication. As a photographer, captured and edited property photographs before online publication. Assisted in administrative tasks by drafting rental agreements. Developed proficiency in HTML5, Responsive Web Design, Digital Photography, CSS, Graphic Design, WordPress Design, and Web Design.

Social Communication | Journalism at Anhembi Morumbi University
2015 - 2019

Graphic Design at California Institute of the Arts
2021 - 2022

Full Stack Designer at British School of Creative Arts and Technology
2022 - 2023

Interactive Content Experience at Rock Content
1/1/2023

Introduction to Project Management at Fundação Bradesco
3/1/2022

Digital Summit 2021 at Digital House Brasil
10/1/2021

Growth Hacking: growth for digital businesses at Alura
7/1/2021

Git and Github: control and share your code at Alura
7/1/2021

PHP and MySQL: Introduction to a Web App at Alura
6/1/2021

Online Course I Program at PrograMaria
6/1/2021

Google News Training at Google
5/1/2021

Safe and Security at Google
1/1/2021

Make Impactful Creatives with Google Web Designer at Google
1/1/2021

Google News Initiative Training Center at Google
1/1/2021

User Experience (UX) Design on Digital Platforms at Pontifícia Universidade Católica de São Paulo
8/1/2020

UX / UI: Fundamentals of Interface Design at NEU - Núcleo de Empreendedorismo da USP
5/1/2020

Google Certificate - Basic Principles of Digital Marketing at IAB Europe
4/1/2020

Advanced Wordpress Course at Udemy
1/1/2020

Web design at Fundação Bradesco
1/1/2019

Choose the right mobile asset at Google
1/1/2019

Activate customer-centric marketing at Google
1/1/2019

Digital Marketing for Entrepreneurs at Sebrae
6/1/2018

International Relations at Senado Federal
4/1/2018