Dotdigital Engagement Cloud is an omnichannel marketing automation platform designed to facilitate personalized customer engagement. It enables businesses to create, manage, and optimize email marketing campaigns, SMS communications, social media interactions, and more, helping improve customer experiences and drive conversions.
Top 5*
Email Marketing
About Dotdigital Engagement Cloud
Dotdigital Engagement Cloud was created in 1999 as a platform to enhance digital marketing efforts. It evolved to support email marketing, SMS, social media, and other omnichannel communications, aiming to help businesses improve customer engagement and drive conversions.
Strengths of Dotdigital Engagement Cloud include its comprehensive automation features, user-friendly interface, and robust analytics. Weaknesses may involve higher costs for advanced features and occasional integration challenges. Competitors include Mailchimp, HubSpot, and Klaviyo.
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How to hire a Dotdigital Engagement Cloud expert
A Dotdigital Engagement Cloud expert must have skills in email marketing automation, data segmentation, and analytics. Proficiency in HTML/CSS for email design, API integration, and CRM systems is essential. Knowledge of A/B testing and campaign optimization is also crucial.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 224K
Employer Cost
$ 127K
Employer Cost
$ 97K
Benefits + Taxes + Fees
Salary
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