Google Data Studio is a free data visualization tool that allows users to create interactive and shareable dashboards. It enables the integration of various data sources, such as Google Analytics, Google Ads, and third-party databases, to generate insights and facilitate data-driven decision-making.
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About Google Data Studio
Strengths of Google Data Studio include its user-friendly interface, seamless integration with other Google products, and cost-effectiveness as a free tool. Weaknesses involve limited advanced analytics features and performance issues with large datasets. Competitors include Tableau, Microsoft Power BI, and Looker.
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How to hire a Google Data Studio expert
A Google Data Studio expert must have skills in data visualization, proficiency in SQL for querying databases, understanding of data connectors and integrations, experience with Google Analytics and Google Ads, and the ability to design interactive dashboards. Knowledge of data transformation and ETL processes is also essential.
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