Lyris is an email marketing platform designed to help businesses manage and optimize their email campaigns. It offers tools for creating, sending, and tracking emails, as well as features for list management, segmentation, and analytics to improve engagement and deliverability.
Howdy Network Rank#49
Top 5*
Email Marketing
*Survey of over 20,000+ Howdy Professionals
About Lyris
Lyris was an email marketing platform created in 1994. It provided businesses with tools to manage and optimize their email campaigns, including features for creating, sending, and tracking emails, as well as list management and analytics. The platform aimed to improve engagement and deliverability for marketing efforts.
Lyris's strengths included robust email campaign management, advanced analytics, and effective list segmentation. Weaknesses involved a dated user interface and occasional deliverability issues. Competitors included Mailchimp, Constant Contact, and Campaign Monitor.
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How to hire a Lyris expert
A Lyris expert must have skills in email campaign management, list segmentation, and data analytics. Proficiency in HTML and CSS for email design, understanding of deliverability best practices, and experience with A/B testing are also essential.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 97K
$ 127K
$ 54K
$ 73K
$ 224K
Employer Cost
$ 127K
Employer Cost
Howdy savings:
$ 97K
Benefits + Taxes + Fees
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