A Business Analyst with extensive expertise in leading sales governance initiatives and developing effective sales processes to enhance inbound and outbound sales, including systems for lead nurturing, capture, and selection. Successfully created innovative products by integrating disparate services into cohesive and streamlined solutions.

In the capacity of Product Manager and Owner, responsibilities encompassed product conception through comprehensive market research and surveys, as well as overseeing development, management, and maintenance teams.

Proficient in SQL and Python.

Roberto has over 18 years over experience in the tech industry. He has served as a Rational Tool Specialist, Process Consultant, Senior DevOps Engineer, and DevOps Manager.

Software Developer with an extensive background in Computer Science since 2014, specializing in firmware cybersecurity, data science, cloud computing, Salesforce, and embedded systems. Development of low-level applications for hardware component control, including initialization, communication, and security. Proficiency in C, UEFI, BIOS, EDK2, cryptography, firmware development, and drivers, particularly within the sphere of cybersecurity engineering to safeguard computer systems.

As a Data Scientist and Data Engineer, the focus has been on statistical data modeling, analysis, and maintaining data pipelines. Expertise in Spark, Python, Docker technologies and serverless architectures using AWS services like Glue, Lambda, Amazon S3, EMR, and SKS for big data analytics.

Contributions as an R&D developer include the creation of new BIOS functionalities aimed at managing hardware components of devices while ensuring the communication of potential hardware issues to operating systems and manufacturers. Application development for hardware diagnostics and firmware management is also within the expertise.

Experience within an innovation team on Industry 4.0 projects includes the implementation of new ideas using embedded systems and IoT, from development and lab testing to production deployment. This includes the review of technical specifications and documentation writing. Salesforce application development using Apex language is also part of the skill set.

Developed new features for Point-of-Sale (POS) terminal applications and provided support and bug fixes for new system versions, utilizing skills in C, C++, and Android development tailored towards POS system enhancements.

Information Technology and Project Management professional with over 20 years of experience in the finance, healthcare services sectors, and system development consultancy. Specializes in deploying integrated management systems, automation tools, robotics, and integration solutions such as ERP, CRM, HCM, and ITSM. Demonstrates proficiency in process mapping utilizing BPMN, adherence to ITIL standards, and the application of Project Model Canvas. Excels in implementing Kanban and Trello alongside Agile methodologies, including SCRUM, to enhance operational efficiency and profitability through process optimization or automation. Holds certifications in SCRUM SFC, inbound marketing techniques from HubSpot Academy, and project management and customer relationship management from Bitrix24 via Br24 Academy.

A full stack developer specializing in creating robust web applications with a keen interest in continuously expanding technical knowledge. Proficient in working with React and NodeJS frameworks, with expertise in Express, Prisma, Swagger, TypeScript, Redux, Material UI, Styled Components, Storybook, Testing Library, Cypress, Intl, and PostgreSQL.

Expert in technology with over 20 years of experience, including a 12-year focus on E-commerce and digital platforms within major retail companies. Demonstrated competence in digital transformation for online retail, encompassing recruitment, training, and management of software development teams for digital products. Proven track record in digital product management from inception to maintenance, with a strong focus on setting objectives, goals, and key metrics for products and squads, while closely monitoring these indicators with stakeholders and teams. Skilled in managing large, multidisciplinary, and multifunctional teams, as well as internal and external service providers, alongside adept contract negotiations and budget management. Proficient in applying Agile methodologies, including the implementation and readjustment of Scrum and Kanban frameworks, as well as custom methods. Adept at handling projects that integrate physical retail with digital platforms, supporting the operation and evolution of E-commerce systems, Omni-Channel strategies, and integrated platforms. Experienced in solving complex problems across various operations and developing new sales channels. Well-versed in crisis management, problem resolution, and team scalability during critical retail periods such as Black Friday. Expertise in E-commerce platforms, including Vtex, SalesForce Commerce Cloud, and OMS Linx, along with familiarity with digital product tools such as Google Analytics, Tag Manager, Hotjar, and Jira. Technical background focused on front-end systems, including code performance, mobile testing, A/B testing, SEO, prototyping, and responsiveness using HTML, CSS, JavaScript, and APIs.

Carolina is an Operations Analyst with a strong customer success and account management background. She has managed accounts, overseen logistics, and helped ensure customer satisfaction for over two decades.

A mechanical engineering graduate specializing in identifying opportunities for procedural improvement and optimization, with a focus on developing data-driven solutions and generating quality indicators. Expertise includes implementing data audits and formulating strategic insights and planning. Demonstrates resilience in adapting to organizational realities. Currently serves as a Data Analyst, innovating in indicator generation, developing and maintaining data pipelines, integrating technology into team processes, and providing training for team members. Experience spans tools and platforms such as Continuous Improvement methodologies, Power BI, Data Studio (Looker), Excel/VBA, R, Python, Salesforce, SQL, and Business Intelligence, enabling the resolution of complex business and management challenges with advanced solutions.

Freshsales is a customer relationship management (CRM) software designed to help businesses manage their sales processes. It provides tools for lead management, email tracking, deal management, and automation to streamline sales activities and improve customer interactions.

A Freshsales expert must have skills in CRM configuration, workflow automation, data analysis, and API integration. Proficiency in using Freshsales' reporting tools and an understanding of lead scoring mechanisms are also essential.

How to hire a Freshsales expert

Freshsales was launched in 2016 by Freshworks, a company that aimed to provide businesses with an intuitive and efficient CRM solution. It was created to address the need for a comprehensive sales management tool that could integrate various functionalities such as lead scoring, email tracking, and pipeline management into one platform.

About Freshsales

Strengths of Freshsales include its user-friendly interface, robust automation features, and strong integration capabilities. Weaknesses include limited customization options and occasional performance issues. Competitors of Freshsales are 

Freshsales

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About Freshsales

How to hire a Freshsales expert

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