Lightful is a technology company that provides social media and digital marketing solutions for nonprofits and social enterprises. It offers a platform that helps these organizations manage their social media presence, run effective campaigns, and engage with their audience to drive positive social impact.
Howdy Network Rank#44
Top 5*
Social Media
*Survey of over 20,000+ Howdy Professionals
About Lightful
Lightful was founded in 2015 to support nonprofits and social enterprises in enhancing their digital presence. It developed a platform that allowed these organizations to manage social media, run campaigns, and engage audiences more effectively, aiming to amplify their social impact.
Strengths of Lightful included its focus on nonprofits, user-friendly platform, and comprehensive social media tools. Weaknesses involved limited features compared to broader digital marketing platforms and potential scalability issues. Competitors included Hootsuite, Sprout Social, and Buffer.
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How to hire a Lightful expert
A Lightful expert must possess skills in social media management, digital marketing strategy, content creation, and data analytics. Proficiency in using the Lightful platform for scheduling posts, running campaigns, and analyzing engagement metrics is essential.
*Estimations are based on information from Glassdoor, salary.com and live Howdy data.
USA
$ 97K
$ 127K
$ 54K
$ 73K
$ 224K
Employer Cost
$ 127K
Employer Cost
Howdy savings:
$ 97K
Benefits + Taxes + Fees
Salary
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