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Zedo

Zedo is an ad technology company that provides a suite of tools for publishers, advertisers, and agencies to manage and optimize online advertising campaigns. It offers ad serving, high-impact formats, video solutions, and advanced targeting capabilities to enhance ad performance and maximize revenue.

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About Zedo

Zedo was founded in 1999 as an ad technology company aimed at helping publishers, advertisers, and agencies manage online advertising campaigns. It developed tools for ad serving, high-impact formats, video solutions, and advanced targeting to optimize ad performance and revenue.

Strengths of Zedo included advanced targeting capabilities, diverse ad formats, and comprehensive analytics. Weaknesses involved occasional technical issues and a complex user interface. Competitors included Google Ad Manager, OpenX, and AppNexus.

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How to hire a Zedo expert

A Zedo expert must have skills in ad server management, HTML5 and JavaScript for ad creation, knowledge of video ad formats, proficiency in data analytics and reporting, and experience with programmatic advertising platforms.

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*Estimations are based on information from Glassdoor, salary.com and live Howdy data.

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$ 127K

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