Yotpo is a customer content marketing platform that helps businesses generate reviews, ratings, and user-generated content to build consumer trust and drive sales. It offers tools for collecting and showcasing customer feedback, visual content, loyalty programs, and referral marketing to enhance brand engagement and conversion rates.
Top 5*
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About Yotpo
Yotpo was founded in 2011 to help businesses leverage customer reviews and user-generated content to build trust and drive sales. The platform evolved to include features like visual marketing, loyalty programs, and referral marketing, expanding its capabilities to enhance brand engagement and conversion rates.
Yotpo's strengths include comprehensive features for reviews, user-generated content, and loyalty programs, which enhance customer engagement and conversion rates. Weaknesses might involve higher costs for smaller businesses and complexity in setup. Competitors include Trustpilot, Bazaarvoice, and PowerReviews.
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How to hire a Yotpo expert
A Yotpo expert must have skills in platform integration, API usage, and data analytics. Proficiency in HTML, CSS, and JavaScript is essential for customizing widgets and display features. Knowledge of eCommerce platforms like Shopify, Magento, and BigCommerce is also crucial.
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USA
$ 224K
Employer Cost
$ 127K
Employer Cost
$ 97K
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